Telstra Business Women of the Year Finalist 2019 | Pioneer in Australia's $2.5 billion dollar Prepaid Gift Card sector | Audience segmentation into direct marketing programs that doubled acquisition numbers for clients like ANZ | Developed Australia’s first discretionary spend data profile from reward incentives | Oversees majority Australia’s Consumer Promotional Programs.
Pat Dalton is founder of iGODirect Group, an award winning direct marketing group inclusive of 3 multi million dollar companies.
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